Sadhna Group - The evolution of the Sadhna Group can be traced to its humble beginning in 1977 as a small advertising agency, from whence it has grown steadily to become a Media Powerhouse today. This is a group metamorphosed into a conglomerate, that is a symbol of the ingenuity and rich experience of Indian entrepreneurship, with Pan-India operations and a workforce of nearly 650 dedicated employees. This group is engaged in Media, Content production, Advertising and Broadcasting, Education backed by a team of the renowned media professionals, highly experienced and efficient producers/directors, committed to the vision of the group. From audio-visual programming and broadcasting, the group has varied business interests in the allied areas of which are as follows:-
A pioneer in advertising for the last 32 years, Sadhna has been forayed a wide range of clients in advertising, from Print to Outdoor Media. The agency has various outdoor sites in NCR and many other states of India. The work is being done under the banner of Softline Media Limited, Graphisads and Prabhatam Advertising.
Prabhatam Advertising - Founded by Shri Ishwar Prakash Gupta in 1977, the Rashtriya began operations as a small advertising agency. The company made steady progress through the seventies. Post-1982, with Mr. Dinesh Gupta at the helm,Rashtriya Advertising metamorphosed into a multimedia advertising and PR house. Prabhatam Advertising offers 360 degree communication and media solution to its host of prestigious public and private sector clients. Today, the Group has a presence in 24cities across the country. The new millennium also saw Prabhatam group enter into diverse business areas: Aviation, Steel, Bio-energy, Mining, Real Estate and Infrastructure
Graphisads - Established in 1969, it has grown into an amalgam spanning several sectors, from advertising & mass communication to chemicals, ordinance & real estate. With a sustained growth nurtured by a devoted team has emerged as one of the most sought-after names in promotions and publicity. Operations have expanded from Delhi to Mumbai, Kolkata, Dehradun, Goa and Chandigarh. Through proactive professionalism, Graphisads has garnered a long list of satisfied clients, both in the public and private sectors. The agency today is ranked well within the top 50 ad-agencies in the country.
Sadhna TV- In 2003 sadhna group launched one unique channel SADHNA TV. This was for the first time in India that a satellite channel makes all efforts to bring social and spiritual leaders on a single platform, catering the contemporary and the traditional viewers. Our main area ofconcern for the channel remains to highlight the spiritual wealth of our Hindu Culture and Heritage, with a focus on other religions and their customs.
Sadhna News (Bihar/Jharkhand) - After grand success of socio spiritual channel, Sadhna TV, the group launched Sadhna news - Madhya Pradesh / Chhattisgarh on 29 June,2008. It focuses on covering the state's political, social and economic happenings extensively along with current affairs programmes and entertainment. With a well-knit network of OB Vans, VSATs, stringers and reporters, Sadhna news has become a daily household name in the region. Sadhna group has recently launched its next regional channel, Sadhna news - Bihar/Jharkhand and Sadhna news – Himachal/Uttarakhand
Sadhna Healthline - Sadhna Group entered into Medical field when State Health Society, (Ministry of Health) Bihar awarded them contract for running 4 Additional Primary Health Centers, in the remote areas of Purnea District. Successful running of these 4 APHCs resulted in award of 3 more stations. The successful entry in the grounds of Bihar, led Sadhna to initiate its medical wing, Sadhna Healthline, creating a revolution in the state. The division bagged a tender contract to set up 15 Ultra-Modern Diagnostic Centers in all Medical
Sadhna Path - Sadhna Path' is an exclusive Hindi monthly, equipped to set guidelines on various socio-cultural aspects, health related issues, and astrological studies. Sadhna Path, as the name suggests, basically concentrates on spiritualism, occultism and socio-cultural aspects of Indian society, and strives to provide them as an integrated feature.
Prabhatam Aviation- Sadhna Group entered into Medical field when State Health Society, (Ministry of Health) Bihar awarded them contract for running 4 Additional Primary Health Centers, in the remote areas of Purnea District. Successful running of these 4 APHCs resulted in award of 3 more stations. The successful entry in the grounds of Bihar, led Sadhna to initiate its medical wing, Sadhna Healthline, creating a revolution in the state. The division bagged a tender contract to set up 15 Ultra-Modern Diagnostic Centers in all Medical
Sadhna Academy - Sadhna Academy has been expressly designed and conceived to meet the mission, vision and mandate of being able to provide the aspiring journalists, electronic media, advertising and PR professionals with the best integrated facilities for education, skill development, and subsequent mastery in their respective fields.
Our world-class infrastructure and curriculum, coupled with perfect group sizes and special emphasis on individual development aim to empower students in realizing their innate potential. This enables the students to have a blend between the exceptional theories and ideal practical classes, facilitating them to excel in their respective careers. Additionally, construction of courses in synergy with the requirements of the media industry, with hands-on training in real-world environment is our key feature, equipping the graduates to experience a smooth transition from learning to performing confidently in the exciting and innovative world of media. It has 2 branches one in Noida and the other one in Jhandewalan, Delhi.
Sadhna Kunj - This charitable trust is one more steps towards the social responsibilities that we are dedicated to. SADHNA KUNJ is aims to provide love, care, and shelter to more than 50 children rendered homeless due to militancy effect in J&K in India.